How We Work

Our Process

Every project follows a structured creative process — from the first conversation to final delivery. Clear communication, creative rigor, and zero surprises.

Step 01
Discovery & Brief
We dive deep into your brand, goals, and audience to define a clear creative direction. Every great project starts with great questions. We align on scope, deliverables, and timeline before a single frame is made.
Creative BriefScope DocumentTimeline
1–2 days
Step 02
Concept & Moodboard
We develop visual concepts, styleframes, and moodboards to establish the aesthetic before any animation begins. Two or three distinct directions are presented — you choose the path.
MoodboardVisual ConceptsReference Deck
3–5 days
Step 03
Design & Styleframes
Key frames are designed in full detail — colors, typography, lighting, and composition refined to perfection. Styleframes show exactly what the final animation will look like before production begins.
StyleframesColor PaletteTypography System
5–7 days
Step 04
Animation & Production
Full 3D build, animation, rendering, and compositing. We handle the entire pipeline in-house for complete quality control. Progress previews are shared at key milestones.
WIP PreviewDraft RenderAnimatic
2–4 weeks
Step 05
Review & Revisions
Structured feedback rounds ensure the final output exceeds expectations. We include two rounds of revisions — additional rounds can be scoped if needed. We iterate until it's right.
Revision Rounds ×2Feedback Review
3–5 days
Step 06
Delivery & Support
Final files delivered in all required formats — broadcast, digital, social — with full technical documentation. Post-delivery support included for 30 days.
Final FilesAll FormatsSource Files30-day Support
1–2 days

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